In Malaysia, they are several luxury cars that officially distributed and sold here such as BMW 7 and 5 Series, Mercedez Benz S and E class, Jaguar Sedan, Audi A8 and A6, Rolls Royce and Bentley. However, some of the world renowned brands were not sold in Malaysia such as Chrysler or General Motor Car (GMC) but they is one that is a quite great seller for the General Motors and that car is Cadillac. Caddilac that previously was under Ford Motor Company was acquired by General Motors and now this car is sold under the General Motors banners
The Cadillac name come from a French explorer that had found Detroit city in the United States of America(USA) Antoine Laumet de La Mothe, Sieur de Cadillac.The car is only sold in Japan, Korea, China, Taiwan, and in the Middle East except in Iran. For now, no South East Asian country are selling this car or officially distributing this car.
What is so special about this car. Cadillac was the first American car to win the Royal Automobile Club of England’s Dewar Trophy by successfully demonstrating the interchangeability of its component parts during a reliability test in 1908; this spawned the firm’s slogan “Standard of the World. They are a saying that for any innovation for the car “if it first then it must be from Cadillac”. They had made several innovations that had become the trademark or compulsory design for most of the car today.
Cadillac is the first car in the world that had standard enclosed body that had become a standard in most of the modern day car exterior design. It was started in with a simple fix to put a roof over the top in their model called as Model H.
The modern car layout that has handbrake for most of them and the gear shift or gear knob in the center of the car and the accelerator, brake and also the clutch pedal next to each other was first introduced in the Cadillac model type 53 in 1916. With the little addition in the modern car, the layout of this that introduced in 1916 was a definite layout in all of the cars today as it is ergonomically arranged.
The Automatic Climate Control that becomes one of the features in the modern car was first introduced by Cadillac in 1964. Cadillac had called it as Conform Control with containing three thermistors that measured the temperature inside the cabin, the air coming into the cabin and the air outside. The system then regulates the flow of hot and cold air into the cabin to maintain one consistent temperature. Now many of the car manufacturers will be calling their Climate Control system a different name but the catalyst for this started from Cadillac in 1964.
Another innovation that had become a definite must for the car engineer where they had replaced the V8 engine flat plane to current two-plane crank. The benefits of this that it gave a counterweight for V8 engine and this gave them an edge in term of smoothness of their engine.
If your cars have an alarm system that will honk the horn and flash the headlamps the innovator of this type is Cadillac.
Cadillac also is the first car in the world that introduced the sunroof to the passenger car and to ensure the drivers get the best ride from their Cadillac they had introduced the variable shock absorber that they had called as MagneRide.
In the 90’s, Cadillac becomes the first manufacturer to use a global positioning system (OnStar) and cellular phone technology for customer assistance. And now it is in most of the car either as upgrade package or as a standard package.
Cadillac becomes the first car manufacturer to use the night vision system for automotive use and this system was introduced on the 2000 Cadillac DeVille. Cadillac had upgraded further where the system will be able to detect even animal while driving in the night.
With their sedan model called as CT6 Cadillac, they had installed 34 BOSE loudspeaker that is strategically located to ensure the drivers get the concert-hall like sound. Compare to our luxury car that sold here the most speaker that we will have is 16 to 18 speakers and the nonpremium car it is only 6 to 10 speakers only.
Cadillac also has the wireless charging in this sedan and also an infotainment that can play the Android Auto and also the Apple Car Play. Without choosing either one of them they are giving both of this so the drivers will an absolute choice with their smartphone.
With all this luxury, innovation and first-time milestone by Cadillac for the exterior, interior and also the engine parts, it absolutely pity for us in Malaysia and in the South East Asia region to not be able to test drive or owning this car. Although we may or we may not get all the feature of this car as per sold in other countries due to our tax system at least we will have another choice of the luxury car maker and increase the healthy competition among the car distributor here.
Definitely, the price will be on the higher side although in our country usually, the US made cars like Ford and Chevrolet the price is cheaper compare to the German marque cars. So imagine if Cadillac is here and we are getting the luxury of BMW 7 series for the price of BMW 5 series ( I think I’m quite hopeful here) it will be a great choice for us.
So we hope that one day General Motors will evaluate the South East Asia region and will change their mind to sell the car in our region. Until now we can only get the taste of the car either if we are in the United States or in another Asian region that selling this car.