LUXURY WATCHMAKER AND CAR MANUFACTURERS SHARES SOME SIMILARITY

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The watches had become one of the important timepieces on the go where it is a bit similar to the smartphone where we can have all the information needed on the go but the smartphone is all-rounder where the watches are just for looking at the time. The smartwatch is also capable to be all-rounder watch but in term of the popularities, the luxury watches are the favorites among the watch lovers. The luxury watchmaker is mostly from Switzerland and they are Rolex, Patek Phillipe, Audemars Piguet, Breitling, Richard Mille, Tag Heuer, Rado and other where from Japan they are a brand like Seiko, Grand Seiko, Citizen, and Casio with their famous G – Shock model. When comes to the luxury watchmaker they do share some similarity with car brand and car manufacturer.

Rolex Submariner one of the luxury watch from Rolex

Firstly, the famous watch comes from Switzerland and Japan and they share some similarity as in our country the famous car brand also comes from the 2 countries Japan and German. The BMW and Mercedes Benz are the most popular German car in our country and Toyota and Honda is the most popular Japanese car in our country. Both carmakers countries had a different style of making the car and the Swiss and the Japanese also had a different style of making watch where the Japanese like to make the watch with some advanced technologies where the Swiss makers will like to treat the watch like a jewelry. Rolex, Patek Phillipe, Audemars Piguet and other will like to add pure gold, and oyster in their watches.

Audemars Piguet’s one of the Swiss watchmakers is basically a family business and this is like another car manufacturer that comes from the US Ford. They are basically a family run business too. In the family-run business the tradition and the style will be kept intact even for 3 generation and any changes will be made only if necessary and both of this watch and car maker respectively is sticking to this principle where Ford is making a car that high in performance with an affordable price where the Audemars Piguet’s making a great watch and with a medium price which is not in high end and not in the low end.

Royal Oak Audermars Piguet identity watch

When comes to luxury watch, the Rolex watch is the first watch that will come to the mind of the watch lovers. However, if compared to the other Swiss watchmaker, Rolex is not that expensive and at some time, it is not that cheap if compared to another Swiss watchmaker like Rado, Swatch, and Tissot. This shares some similarity with the car brand like BMW 3 Series, Mercedez Benz C Class, and Audi A4 where although the car is a luxury the price is not on the higher side if compared to their higher variant like the 5 Series, E Class, and Audi A6.

The tag of engineering is another similarity that is shared between the watchmaker and car manufacturers. The term Swiss Made will attract many watch lovers as they had known to have a great reputation in term of watchmaking where the team German Engineering is a tag that will be used for any automobile part that comes from the German like the Continental Tire, brake pad, absorbers, and others. This tag will be used as a selling point to attract the user to buy their product.

The Japanese watchmaker Citizen had some collaboration with the Swiss watchmaker at the beginning of their watch production and since then had made a superb and affordable watch like the ECO Drive watch. This collaboration shares some similarities with the car manufacturer as the Japanese carmaker Mazda had been collaborating with Ford Motors in the beginning and once the collaboration had been called off Mazda had successfully implemented their transferred idea from Ford and implementing their new idea to make a successful car form the Rising Sun after Honda and Toyota with their SkyActiv brand. Now Mazda had been getting a rave review from the car lovers around the world.

A citizen Eco-Drive watch

Some watch is made for different industries before that had made a successful breakthrough in the commercial side, for example, Breitling is a watch that is made for the aviation, pilot and they had successfully made a watch for the Nasa astronauts on their historic journey to the moon and some car manufacturers also had started elsewhere before they had successfully become commercial. Car makers like Ferrari, BMW, Porsche, Audi, and others had a successful track record in the racing department before that had made their transition to become a giant in the commercial car.

When comes to innovation and high price for a watch no Swiss maker can beat Patek Phillipe. They watch is usually on the higher end of the price as they had successfully made the first ever innovation for watches. They are the first one to install the perpetual calendar, creating a wristwatch, and had lovely movement of the watch that is unmatched by other watchmakers. Similarly, to the car brand like BMW 7 Series, Mercedes Benz S Class, Audi A8, Rolls Royce, and Bentley. This car brand is the highest variant in the car model and usually came with a heavy price and they had some first-time innovation too that will be introduced in this car brand like a keyless entry from Mercedes Benz, BMW Display Key, Bentley biometric bin, and Rolls Royce navigation transmission. Both car manufacturer and watchmaker is an innovator and their price are usually on highest side.

Patek Phillipe Grand Complication the watch that has the perpetual calendar and moon phase

In Chine, they are some car that is a total rip off the famous car brand like the Landwind X7 which is a rip off from the Land Rover, Geely GE a rip off from Rolls Royce and many other that can only be found in China. Chinese men in China is treating the rip off as an art hence they can make a perfect rip off for the car. Similarly, in the luxury watch industries too, they are one brand whom is the rip off from other watchmakers and that is Fillipo Loretti watch from Italy. Although Fillipo Loretti is been branded as the breaker of the luxury watch industries if we observe closely the design of the Fillipo Loretti watch is totally a rip off of the Patek Phillip watch from the design that including the watch strap design.

Luxury watch and car both are designed for our convenience to look at the time and catering us from point A to point B respectively. However, the car manufacturer and luxury watchmaker will like to work extra mile to give us the perfect comfort, convenience, and symbol of luxury in order to attract more customer and creating loyalist among the brand hence both industry although is designed for a different function, but both share some common similarities among them as per mentioned.

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